Demographic Information:
1. Age Range: 25-40
2. Gender: All genders
3. Location: Urban areas in Europe and North
America
4. Occupation: Young professionals, aspiring
entrepreneurs
5. Income Level: Middle to high income
Psychographic Information:
- 1. Interests and Hobbies:
- 2. Values and Beliefs:
- 3. Lifestyle:
- 4. Pain Points and Challenges:
- 5. Motivations:
1. Online Behaviour:
- Active on LinkedIn, Twitter, and Instagram
- Frequent users of online learning platforms (e.g., Udemy, Coursera)
- Engages with webinars and live streams
2. Content Consumption:
- Prefers video content and podcasts